LogiMAT China 2025 will be held on April 24-26 at Shenzhen Convention and Exhibition Center. The exhibition area will be expanded to 20,000 square meters. Following the characteristics of the South China market, new food cold chain logistics and shoes and clothing logistics and other popular sections will be added and co-promote with co-located show Anuga Select China which is organized by Koelnmesse. Continuing to adhere to the“ based in China, radiating to Asia, letting technology return to the exhibition ” , LogiMAT China will carefully select qualitied exhibitors and professional audiences to get together, to communicate and share the advanced technology and products of the internal logistics industry.

Food Cold Chain Logistics

South China, especially Guangdong Province, has become an important food processing base in China due to its well-developed manufacturing base and rich agricultural resources. There are a large number of food processing enterprises in the region, covering a wide range of fields such as meat processing, dairy products, beverages, canned food, grain and oil.

With the advancement of science and technology, food processing enterprises in South China have increased their investment in automation and intelligent equipment to promote the improvement of production efficiency. As people's living standards improve and health awareness increases, consumers are increasingly concerned about food quality and safety. This has prompted food processing enterprises to pay more attention to the construction of cold chain logistics to ensure the freshness and safety of their products.

The policy proposes that a cold chain logistics system that meets the characteristics of the industrial structure of Guangdong Province and adapts to the needs of economic and social development will be basically completed by 2025. By accelerating the construction of cold chain logistics infrastructure and cold chain equipment upgrading, accelerating the construction of the declaration of national backbone cold chain logistics bases, and completing the province's cold chain logistics traceability and supervision platform, the comprehensive strength of the regional cold chain logistics will be ranked at the forefront of the country.

Shoes and Clothing Logistics

South China is one of the important shoes and clothing manufacturing bases in China, with many famous brands and manufacturing enterprises, such as Adidas, Nike, Anta, Li Ning, etc., forming a complete industrial chain. To cope with the challenges of rising labor costs and insufficient digital flexible production capacity, the company has increased its investment in automation equipment and intelligent manufacturing, cut through the process of each link in the supply chain, and opened a series of links from fabrics to production to the finished goods warehouse, avoiding information silos and creating intelligent factories. Through the construction of end-to-end digital intelligence solutions for brand manufacturers to provide systematic flexible supply chain production capacity.

Creating High Quality Communication

The main forum of LogiMAT China 2025 will focus on the discussion of "Passion For Solutions", focusing on the application of industry segments, especially automotive and spare parts, food and beverage, cross-border e-commerce, logistics and transportation, fresh cold chain, intelligent manufacturing, machining, shoes and clothing and other industries, and discusses industry hotspots from multiple dimensions with speakers from renowned enterprises and associations at home and abroad to inject new vitality into promoting the industry.

The "Business Matching Activity” at the exhibition site will also be upgraded to further integrate advantageous resources, invite more international buyers to come to the site for purchasing and face-to-face docking with domestic manufacturers, establishing connections more quickly and conveniently and contributing to efficient and accurate docking of resources.

Multi-channel marketing to enhance brand awareness

Integrate online and offline media resources, give full play to the value of multimedia marketing materials and multi-scene marketing activities, link the brand with professional media and social media at home and abroad, and deliver the brand's core content; it will also continue to enhance the visibility of the exhibition and the participating brands through the system of online promotions such as EDM, SMS , WeChat, TikTok, search engines and outdoor advertisements in the Shenzhen metro, industrial parks, and other areas of the whole region.

Leveraging Brand Advantage and Integrating International Resources

LogiMAT has been held in the logistics industry for more than 30 years in Germany, and has become the premier exhibition brand in the global logistics field by virtue of its excellent influence. At the same time, it is also a major annual event for the internal logistics industry, gathering professionals and industry elites from all over the world.

The organizing committee will make full use of the strong brand advantage of LogiMAT, widely integrate global resources, and sincerely invite international buyers to join the event. Under the current trend of booming export trade, we will actively mobilize resources from Japan, South Korea and Southeast Asia, aiming to create a more international and diversified exchange platform.

Through this initiative, LogiMAT China will not only provide exhibitors with more opportunities to connect with overseas buyers and promote exchanges and cooperation between the domestic and international logistics industries, but also further promote the internationalization of China's logistics industry and enhance the competitiveness of Chinese logistics enterprises in the global market.

Industry Overview

The policy issued by the Central Committee of the Communist Party of China clearly states the goal of achieving a basic formation of green production methods by 2030. It particularly emphasizes the green and low-carbon transformation and upgrading of traditional industries such as steel, non-ferrous metals, petrochemicals, chemicals, building materials, papermaking, and dyeing. This transformation requires not only the promotion of energy-saving, low-carbon, and clean production technologies and equipments but also the updating and upgrading of process flows to improve production efficiency and reduce carbon emissions.

In addition, the synergistic development of digitization and greening is also emphasized, with the aim of improving the technical level and environmental awareness of the industry by promoting energy-saving and carbon-reducing renovation of existing facilities and phasing out old facilities. At the same time, advancing integrated development of hydropower, wind energy, and solar energy is also an innovative approach aimed at leveraging the advantages of multiple renewable energy sources.

In summary, these measures demonstrate the country's commitment to promoting a green transformation of economic and social development. Through policy guidance and support, they contribute to achieving sustainable development goals and lay a solid foundation for future economic growth and ecological protection.

New productivity

The concept of new productivity emphasizes a new stage of economic and social development driven by innovation and technological progress. It not only focuses on the upgrading of traditional production factors, such as labor, but also places greater importance on the roles of new factors such as knowledge, information, and technology.

LogiMAT China will focus on "AI, Specialists, Sustainability." It aims to enhance cooperation across the supply chain by improving technological exchange, industrial services, and facilitating in-depth communication domestically and internationally. This will provide exhibitors with more high-value opportunities, promoting enterprises toward intelligent, digital, and environmentally sustainable development.